Become an Innovator in Under 5 Minutes

Hands-on STEM-STEAM kits, lab coats, and genius-building gifts that help kids build confidence, reduce screen time, and discover what makes them brilliant.

Founded by Ava, a young dyslexic entrepreneur, PBS host, and STEM advocate who turned learning challenges into a movement.

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As Seen On PBS

Founder-Led STEM

Hands-On Learning

Supports STEM Awareness

Watch Ava's Mission

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30-day easy returns

Founder-led STEM

Supports STEM awareness

Experiment Kits

Hands-on science kids can build, test, and show off.

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Lab Coats

Help kids dress the part and feel like real scientists.

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Books & Puzzles

Learning tools that build curiosity and confidence.

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Plush Buddies

Representation, imagination, and career dreams in one gift.

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Shop All

Browse every genius-building product in one place.

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SELF-SELECT YOUR PATH

What Are You Shopping For Today?

I Need a Gift

I Want Less Screen Time

I Homeschool or Teach

I Want Confidence

WHAT PARENTS ARE REALLY BUYING

Not just a toy. A moment where your child feels capable, curious, and proud.

Confidence

Future Success

Hands-On Learning

Less Screen Time

Identity-Building Play

Problem Solving

Best Seller Best Seller Ages 8-12

STEM-STEAM Electricity Lab Bundle

Build real working circuits in under 5 minutes.

Save 20% Bundle Ages 6-12

Genius STEM-STEAM Bundle

5 experiments. Endless wow moments.

Eco Eco Ages 9-12

Alternative Energy STEM Bundle

Solar + wind power, hands-on lab.

New New Ages 3-9

Ava Black Girl Genius Plush Buddy — The Surgeon

Career-inspired plush friend.

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WATCH AVA

Watch Ava Share the Genius Mission

See how Team Genius Squad helps kids build confidence through hands-on STEM-STEAM learning — straight from the founder herself.

Watch Full Story See Ava in the Media

SEE AVA LIVE

See AVA Live

Watch Ava inspire students through interactive STEM experiences, live demonstrations and educational events.

Website Backdrop

A quick look at Ava in action — the signature backdrop from the Team Genius Squad site.

Meet Ava — Overview

Ava shares her story, her mission, and how STEM helps every child discover their inner genius.

NATIONAL RECOGNITION

Nationally Recognized STEM Leadership

Ava Simmons is inspiring the next generation through nationally recognized STEM education, television and educational publishing.

SCHOLASTIC NEWS · COVER STORY

She's the Boss

Ava Simmons turned her love of science into a successful business — featured on the cover of Scholastic News.

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PBS KIDS · TELLY AWARD WINNER

Mini Fab Science Lab

Ava hosts the award-winning STEM series on PBS Kids' Rootle channel — recognized at the 47th Annual Telly Awards.

Watch on PBS

PBS Kids STEM Show Host

Featured on the Cover of Scholastic News

Award-Winning Educational Programming

Inspiring Future Scientists Through Hands-On STEM Learning

PBS Host & Toy Designer

America's Favorite Student Honor Roll recipient

MEET THE FOUNDER

Meet Ava: The STEM Princess Turning Challenges Into Genius

Ava experienced dyslexia and dysgraphia — but hands-on STEM helped her build confidence, discover her strengths, and inspire other kids to believe in themselves.

"Every kid has a genius inside. Hands-on STEM is how we help them find it."
— AVA, FOUNDER

Read Ava's Story Watch in the Media

💛 THE PARENT VOICE

MEET AVA'S MOM

The Family Behind the Mission

Behind Team Genius Squad is a family mission: helping children feel confident, capable, and excited to learn.

Ava's mom brings the parent perspective to every product, message, and experience — making sure each piece truly speaks to families in a real and meaningful way.

Read the Family Story

HOW IT WORKS